Because of the impact of social media to our personal lives, businesses and internet marketers have taken advantage of the situation and they created advertisement on social media websites to promote their business services.
In SEO, traffic from social media can be aggressively high and the benefits of it for the websites can lead to success of the business. However, not all social media marketing techniques get good results and success. Most of the time, it can be the reason of failure of the business or become lost in the competition of the business industry. It is important to provide only the fact information needed by your target audience to see, information that will help them answer their questions.
On Youtube.com, you can create a video about your business services, news or upcoming events that will help you build a community which brings good traffic to a website. Building community in a fully established video streaming website can be really hard, but the effort is paid of once the community has been established. Not only on Youtube, it should also be applied on Facebook, Twitter, LinkedIn.
Google, always promote ethical approach to provide useful information to help the public find what they need, it is also what your target audience need to see on your social media accounts to have a good and reliable reputation in your business industry. If you strictly implement related and useful updates on your social media accounts, you may get good traffic to your site and good leads to your business.
Joseph Gojo Cruz is the author of RankingElite, a Philippine-based Online Marketing blog. Joseph has been working in SEO industry for over 3 years from website audit, link and content development, social media and search engine optimization. Connect with Joseph on Google+, Twitter, and Facebook. Joseph is also a contributor on SEJ and Ahrefs.