It is given and always reminded by Google to provide unique and good content to share to our target audience but it is not always followed and at the end of the day, our Off-page submissions are being duplicated if we use the same content on two different submission sites.
It is one of the hardest tasks to accomplish but we will get good results out of the effort and dedication that we will spend doing our off-page link building strategy. As Google always remind, we need to practice white-hat-seo avoid our website to be penalized and in order to keep up with their algorithm changes and updates, we should respect and follow their rules and guidelines.
Joseph Gojo Cruz is the author of RankingElite, a Philippine-based Online Marketing blog. Joseph has been working in SEO industry for over 3 years from website audit, link and content development, social media and search engine optimization. Connect with Joseph on Google+, Twitter, and Facebook. Joseph is also a contributor on SEJ and Ahrefs.